According to Gartner, the India?s mobile services market is expected to be valued at Rs 1,200 billion this year, registering a growth of 8 per cent over 2012. However, the firm has said that the country?s mobile market will continue to face challenges if the operators? average revenue per user (ARPU) does not witness growth.
Further, the other two challenges for Indian telecom operators are growing their profit margins and successfully competing with over-the-top service providers such as Facebook and WhatsApp.
The research firm also estimates that the country?s total telecom subscriber base is set to increase from 712 million in 2012 to 770 million in 2013.
Currently, the Indian telecom industry is witnessing increasing commoditisation of mobile voice services and the increased use of voice over internet protocol. These developments coupled with the possible termination of national roaming charges by the government are expected to provide business opportunities for broadband operators.
