Haptik, an Android-based mobile application, has secured $1 million in a first round of equity financing from Kalaari Capital. Haptik intends to use the funds for scaling up the operations and promoting its application across India, building the chat operations centre, and developing new product features.
Haptik is a mobile messaging platform which allows the users to get advice from experts for various products and services. Using the iOS or Android application, users can send a query related to any company and a domain expert helps with the query within four minutes.
Haptik was launched in April 2014 in India and now manages more than 200,000 messages each month.
