The government has released draft guidelines for e-commerce firms. Under the guidelines, the centre has proposed a 14-day deadline to process the refund request. Further, it mandates e-tailers to display details of sellers supplying goods and services on their websites and moot the procedure to resolve consumer complaints.

Moreover, the guidelines mandate companies to ensure protection of customers’ personal identifiable information. Besides, e-commerce firms must be registered legal entity under Indian laws and should submit a self-declaration to the ministry stating that it is conforming with the new guidelines.

The ministry of consumer affairs has sought stakeholders’ views on the draft guidelines by September 16, 2019.

Meanwhile, the government is soon planning to release a national e-commerce policy for achieving the holistic growth of the e-commerce sector.