Bharat Sanchar Nigam Limited (BSNL) has declared April as ‘Customer Service Month,’ a nationwide initiative aimed at enhancing user experience by actively addressing service feedback.
The initiative seeks to reconnect with customers across various segments namely rural, urban, enterprise, and retail, by focusing on improving mobile network quality, strengthening fibre broadband (FTTH) and leased circuits/ multiprotocol label switching (MPLS) reliability, ensuring billing transparency, and accelerating grievance resolution.
Throughout April, the company will gather customer feedback through multiple channels, including its website, social media platforms, dedicated customer forms, and direct outreach. The collected insights will be reviewed by Robert J Ravi, chairman and managing director (CMD), BSNL.