
Reliance BIG TV (RBTV) has entered into a corporate alliance with Beetel Teletech Limited.
With this alliance, Beetel customers can now avail of an exciting opportunity to get a free Reliance BIG TV connection on purchase of select range of Beetel mobile and cordless phones. Participating in the offer gets Beetel customers two months? free subscription of Silver pack. The offer starts from 18 October 2010 and will be valid till 30 November 2010.
Umesh Rao, senior vice president and chief marketing officer, Reliance BIG TV, said, We are delighted to partner with Beetel Teletech Limited specially at a time when they are introducing a futuristic range of handsets & cordless phones for the Indian market. This alliance dramatically augments reach & visibility at a pan India level for both the partners. We will continue to explore such symbiotic partnerships to widen the appeal and usage of Reliance BIG TV?
Speaking about the association and its value to the consumer, chief marketing officer, Beetel Teletech Limited, Prabhat Ummat said, ?Beetel branded products are designed to delight our consumers with a focus on great product features and quality of both our mobile and cordless phones. This particular promotion strategically fits with our plans as it is true to our consumer promise of providing exceptional value. The offer is bound to excite the market and our consumers can look forward to the dual benefits of feature rich gadgets coupled with a great entertainment package this festive season.?