According to PwC, Reliance Jio and Bharti Airtel are stepping up investments in artificial intelligence (AI), cloud services, and data centres as they aim to capture a share of India’s rapidly expanding AI and cloud markets.
PwC stated that cloud and AI represent the largest adjacencies for telecom operators seeking revenue streams beyond traditional connectivity. Further, India’s cloud market is projected to grow from $15 billion today to $58 billion by 2030, while AI could add $1.5 trillion to gross domestic product (GDP) by the same year.
The combined potential creates multi-billion-dollar opportunities for telecom players. Additionally, PwC noted that India’s top two telcos are pursuing distinct strategies to drive their AI and cloud growth.