As managing director at Infobip, Harsha Solanki supervises operations in India, Sri Lanka, Bangladesh and Nepal. With over 16 years of experience in the IT and telecom sector, she deploys her expertise at Infobip to innovate communications platform-as-a-service (CPaaS) and software-as-a-service (SaaS)-based offerings and solutions. Solanki joined Infobip in 2017 as managing director and brought with her 12 years of experience and expertise in sales and marketing back then. Her long-term goal involves leveraging Infobip’s full stack of tech-based SaaS solutions and omnichannel communication capabilities to build a go-to-market platform for brands in the cloud communication ecosystem.
According to Solanki, companies of all sizes are rapidly evolving in terms of tech integration. “They are doubling down on innovation by leveraging advanced technologies to ensure that digital transformation drives revenue. However, even with an impressive portfolio of products and services offered, businesses lack an understanding of their core needs and are not able to create personalised customer experiences,” she notes.
Talking about the IT/technology sector trends, Solanki believes that artificial intelligence (AI) will continue to dominate the industry. Metaverse is another trend that offers ample opportunities and challenges across industries. Solanki believes that new digital channels and cloud technology have led the growth of industries, making it easier to provide end-to-end experiences through everything, from chat banking to conversational commerce. That said, she also believes that the importance of the overall customer experience and security is bound to increase. “Organisations must protect themselves with the best firewall solutions as frauds can devastate customers and organisations while impacting companies financially as well as its reputation,” she says.
Solanki is a computer science graduate with a PGDM in telecom and IT management from the Symbiosis Institute of Management Studies. Describing her management style, Solanki says it is crucial to empathise with employees’ personal needs, given the uncertainties the pandemic has brought. “I ensure to interact with at least two people everyday across the company and have candid conversations about their lives and challenges,” she says. Solanki comes from an army background, and her husband is an officer in the Indian Army. She enjoys travelling, and working with a global company with European headquarters has brought her many such opportunities. She is also a fitness enthusiast and loves dogs.