A report released by Visiongain on mobile security market estimates that the mobile security market is going to be worth $1.6 billion in 2012.
The report says that the national mobile security markets in Europe, North America and the Asia Pacific region will experience the strongest growth. BRIC (Brazil, Russia, India and China) nations will show signs of a growing mobile security market with these markets increasingly adopting smart devices. As per the report the mobile security market will witness growth in Latin American countries, the Middle East and Africa. The adoption of broadband networks and the decreasing prices of smart devices are going to contribute to the growth of the industry.
As per the report, the mobile threats are becoming increasingly prolific as the mobile platform continues to gain popularity through the adoption of smart devices. As more and more end-users and businesses use smartphones and tablets for their personal and business activities, their valuable information attracts cybercriminals. The report further says that the lack of awareness of mobile vulnerabilities and this increase in mobile malware has driven a nascent yet dynamic market in mobile security products and services. The mobile security market is being driven by business concerns on the protection of corporate assets and information, and has spurred the growth of niche companies offering services such as mobile device management, and cloud based security.
Visiongain in its report predicts that mobile security products will become intrinsic to general cybersecurity in any organization planning on allowing the use of mobile devices. The different solutions will address malware, spam, spyware applications, unauthorised access and modification at the same level as general cyber security measures. The report notes that the industry is quickly grasping the notion that mobile malware will likely evolve similarly to
PC-based threats, and that similar protection and detection measures will be necessary.
