
VivaConnect has appointed Bharatesh Salian as chief strategy officer. He will be responsible for defining and executing strategic initiatives for brands, media houses and agencies to deliver a unified-interactive experience across all screens and touchpoints.
Salian brings on board 14 years of industry experience in mobile, digital and social media marketing space. Prior to joining VivaConnect, he was the director, strategic planning and business development at Mogae Media Group.