Vodafone Idea Limited (Vi) has partnered with Paris-based CareGame to launch 5G mobile cloud gaming in India. Making AAA mobile gaming accessible to Vi users, the partnership will enable mobile gaming enthusiasts to
enjoy high-quality mobile games across popular genres on any Android or iOS smartphone device, without any download.
Commenting on the partnership, Avneesh Khosla, CMO, Vi, said, “The online gaming industry is among the fastest growing entertainment segments in India and with the advent of 5G it is expected to grow many folds. Mobile gaming is a key agenda for us to drive engagement with our consumers. We have been constantly expanding our gaming portfolio and this partnership with CareGame will bring India’s first mobile cloud gaming service on Vi 5G for our users to get an ultimate gaming experience at the India Mobile Congress 2022.”
Meanwhile, Benjamin Athuil, co-founder and president, CareGame, said, “Smartphone is the first device used by gamers in India. But today mobile games are getting more and more sophisticated, requiring more powerful phones, more storage, and longer downloads and updates. Our unique mobile cloud gaming technology lifts all these barriers up so that all mobile gamers can enjoy all these great mobile games, whether role-playing games (RPG), multiplayer online battle arena (MOBA), battle royale, strategy, simulation, first-person shooter (FPS), racing or in any other genre. No download required, no gamepad required, this is AAA mobile gaming for everyone. Today, together with Vi, we are making it possible in India.”
Cloud gaming is device agnostic where the games are streamed from the servers and the players
do not need to download games or buy high-end smartphones. With 5G low latency technology,
the cloud gaming industry is expected to democratise even further. As per a report by Boston
Consulting Group, India currently has a user base of 300 million mobile gamers. Growing at a compound annual growth rate of 38 per cent, the Indian mobile gaming industry is expected to triple in size to a $5 billion+ market by 2025.
