Sterlite Technologies Limited (STL) has announced the addition of Ashwini Bakshi as chief sales officer to its global leadership team. In his new role, Bakshi will be a part of the Executive Committee of the company and will be responsible for driving the company’s order book and revenues across portfolios, customer segments and geographies.
The industry is witnessing large-scale network buildouts and STL is expanding its capabilities across domains to offer advanced end-to-end solutions in this decade of network creation. Bakshi, through his experience and expertise, will bolster STL’s efforts to build deep customer engagements, unlock the next phase of technology solutions leadership and set up a solid foundation for future growth.
Prior to joining STL, Bakshi was the managing director, head of Region Europe and Africa at Project Management Institute (PMI). He has more than 25 years of global experience working with the likes of Nokia, Ericsson and Kathrein Mobile. He has played an instrumental role in sales and strategic growth capability building. Bakshi has led and delivered a formidable financial performance for telecom giants working with world-class teams. He has led multi-billion-dollar P&Ls at Nokia/Nokia Siemens and was instrumental in significantly multiplying operations and management (O&M) solution orders and revenues at Ericsson. He has managed a broad and global customer base spanning service provider, corporates, and the public sector (MTNL, BSNL, public infrastructure, and defence sector in India and Germany) and has been an integral part of their digital journey.
Commenting on his new role, Bakshi said, “STL continues to blaze the trail in technology innovation and is well positioned to drive the next generation digital transformation across the globe. I look forward to mobilising STL’s innovation and technology leadership to create value for our key customers and deliver on our purpose of transforming billions of lives through digital networks.”