
Reliance Communications plans to merge its three business divisions. This is expected to make about 10 per cent of its 7,000 executives redundant and result in redeployment of another 2,000 employees to field functions.
The operator will eliminate its existing business units that are carved out geographically into a single entity, reporting to a chief operating officer, who will be recruited by end-September 2011.
Besides, all support functions such as customer services, IT operations, networks and products, among others, will be moved to a newly-created services division. After restructuring, about 75 per cent of the RCOM’s employees will execute field roles to drive sales execution, against 60 per cent currently.
The company’s northern region head will lead the newly-created services division. Its current head of southern operations has opted for superannuation, while the head of its east operations will be assigned a new role internally.
RCOM is also increasing its regional hubs to 12 by making Mumbai a separate unit.