Tech Mahindra launches immersive sports cloud platform built on AWS
Tech Mahindra has collaborated with Amazon Web Services (AWS) to build a sports cloud platform. The offering is focused on building next-generation digital capabilities for sports organisations, and delivering immersive and personalised experiences to sporting enthusiasts worldwide. The sports cloud offering is the result of a strategic collaboration agreement (SCA) signed between the two organisations in September, 2023, with a shared vision to bring sports institutions closer to the fans, and the fans closer to the action. The SCA supports ease of access for Tech Mahindra to AWS resources and services, and allows both entities to participate in joint go-to-market initiatives and drive business growth.
The increasing demand for enhanced experiences from sports fans, the growing adoption of internet of things experiences for efficient management of sports stadia, and the growing demand for data-driven insights from sports organisations is expected to fuel the overall growth of sports technology. Tech Mahindra and AWS will collaborate to offer a comprehensive digital platform to sports organisations, offering use cases related to content and community engagement, customer data management and audience segmentation, and sports analytics, while delivering immersive stadium-to-home fan experiences by leveraging augmented reality/virtual reality (AR/VR) and metaverse gamification. The cloud offering will also enable sports organisations to build and transform the digital properties of sports teams and franchises, and generate new revenue streams by developing new services and features tailored to audience needs.
Tech Mahindra aims to deploy its sports cloud offering to enhance the digital capabilities of sports leagues, franchises and organisations, providing immersive and personalised experiences to fans worldwide. Punjab Kings, a professional cricket team franchise based in India, has been working with Tech Mahindra to engage fans by bringing content, community and commerce together.
Built on AWS, the world’s most comprehensive and broadly adopted cloud, Tech Mahindra’s sports cloud offering will be powered by real-time analytics, artificial intelligence (AI), machine learning (ML), high-performance compute for AR/VR, enriched broadcasting and Web 3.0 technologies, enabling the processing of high volumes of digital data in real time, and providing sports fans with an elevated experience. The platform will use AWS native services and specialist AWS services such as AWS Elemental MediaLive to deliver 24×7 linear channels and live events at scale; AWS Elemental MediaConvert to transcode content for broadcast and multiscreen delivery; Amazon Kinesis Data Streams to store and ingest various streaming data in real time at any scale; and Amazon Managed Blockchain, a fully managed service designed to help customers build resilient Web 3.0 applications on both public and private blockchains. Tech Mahindra will also leverage Amazon SageMaker – a fully managed ML service from AWS that enables developers and data scientists to build, train and deploy ML models for any use, such as powering AR/VR video and image analytics, and enabling fans to experience virtual stadium tours, live events, shopping and footage from sporting events.
Enea announces tailoring of its network security suite to offer cloud-native intelligence-led signalling security
Enea has announced the tailoring of its suite of security solutions to address the unique security needs of governments and national security agencies with respect to mobile network signalling intelligence. Enea’s network security suite offers cloud-native intelligence-led signalling security solutions for comprehensive, multigenerational mobile network protection across all generations, from 2G to 5G.
Signalling intelligence provides insight into malicious signalling traffic and anomalous traffic patterns between nodes in a network. This is vital for national security agencies, providing visibility of threats in the signalling landscape that they would typically not have access to. Such intelligence allows for meaningful engagement and cooperation with network operators around specific attacks and attack types. Signalling intelligence is also vital for shaping regulations and international collaborations between agencies to ensure protection against increasingly international and constantly evolving attack methods.
Enea signalling intelligence for national security is the first industry solution to offer signalling intelligence directly to national security agencies, to address their increasing need for visibility of the mobile threat landscape. It uses global data obtained from multiple operator deployments – obfuscated and aggregated to protect user privacy – to process and filter large amounts of signalling data, identify cyberthreats and provide national security agencies with actionable intelligence. The intelligence is analysed and contextualised by Enea’s threat and security intelligence unit, giving agencies unrivalled, global, up-to-the-minute visibility of the evolving threat landscape, which can be used to guide operators.
Assessing and acting on signalling intelligence requires deep and specific expertise in mobile network signalling security, which many national security agencies lack. Enea’s signalling security solutions for governments and security agencies simplify the critical task of network and data protection at scale and across multi-generational network standards, from 2G through to 5G.
Spirent unveils CloudSure solution for validating resiliency of cloud-native 5G services
Spirent Communications has announced the availability of the industry’s first fully cloud-native solution to help communication service providers and cloud-native network function (CNF) vendors ensure resilient 5G services. An automated test platform, Spirent CloudSure evaluates and validates CNF resiliency within 5G networks with comprehensive testing capabilities to help ensure reliable service delivery, while reducing operational costs and optimising the customer experience.
CloudSure has been engineered to help network operators deliver robust and resilient 5G services to end-users in the complex and highly dynamic cloud-native world. It enables:
- Reliable service delivery: Ensures that 5G cloud-native network functions operate reliably under the most challenging cloud conditions for uninterrupted service delivery and long-term revenue growth.
- Reduced operational costs: Optimises resource utilisation and validates complex fault recovery mechanisms to avoid costly outages and 5G service interruptions, and reduce operating expenses.
- Enhanced customer experience: Ensures resilient 5G service design, configuration and performance to deliver high quality user experiences, improving customer satisfaction and retention.
- Competitive advantage: Enables reliable, high-performing 5G services that meet customer expectations consistently, for a competitive edge in 5G and to attract new customers.
Ensuring that 5G services survive cloud failures and degradations with minimal or no impact on users is essential to the successful adoption of cloud-native technology. A proactive approach and deeper cross-functional coordination are required to manage the complex and dynamic new environment, to get ahead of technology changes and gain visibility into the new, interdependent cloud-native worlds, with multiple vendors and constant release cycles.
NeevCloud launches country’s first Made in India AI SuperCloud
NeevCloud has launched India’s first AI SuperCloud. The company aims to make India self-reliant on AI and supercomputing, and help users resolve India’s core challenges by deploying AI cloud infrastructure, including 40,000 graphics processing units (GPUs) and storage worth $1.5 billion, by 2026.
According to the Ministry of Electronics and Information Technology’s India AI 2023 report, AI should add $967 billion to the Indian economy by 2035 and $450 billion-$500 billion by 2025, accounting for 10 per cent of the GDP target of $5 trillion by 2027. Micro, small, and medium enterprises are expected to be the major contributors to this growth. However, there are challenges in terms of affordability, billing, transparency and personalised support.
NeevCloud aims to solve these challenges and democratise access to AI and supercomputing for all enterprises and start-ups by introducing the “AI Supercomputing as a Service” model and providing the world’s lowest prices for cloud GPUs at $1.69 per hour, reducing costs by up to 50 per cent. This can enable companies to leverage generative AI and deploy large language models across various use cases capable of solving India’s unique challenges.
According to the International Data Corporation, India’s public cloud services market is expected to reach $17.8 billion by 2027, and NeevCloud aims to secure a 25 per cent market share.
NeevCloud began its journey by solving a fundamental issue plaguing the data centre industry with respect to AI and high-performance computing (HPC) workloads. Existing data centre infrastructures are inefficient at handling demanding workloads of AI, ML and HPC projects, which can consume up to a staggering 80 kWh of power, in stark contrast with the typical 10-20 kWh of power required for regular workloads. Such power-intensive environments lead to excessive heat generation, causing operational complications and rising operating costs.
To tackle this problem, NeevCloud created an entirely indigenous patented solution named Varuna – a groundbreaking liquid immersion cooling system. Varuna’s technology efficiently addresses high rack density heat concerns by submerging servers in a coolant, resulting in a remarkable reduction of power usage effectiveness from 1.5 to 1.05, thus helping achieve exceptional sustainability. This not only resolved the heat issue but also had a cascading effect, reducing cooling costs by an astounding 90 per cent and overall expenses by a significant 50 per cent.
NeevCloud can also enable confidential ML by creating SuperClusters that directly cater to banking, financial services and insurance, automotive and healthcare organisations. It has the potential to assist businesses of all scales as well as research institutions and diverse industries in advancing their AI strategies.
NeevCloud aims to solve fundamental customer problems in India related to accessibility, environmental impact, support, and self-reliance as well as foster innovation in cloud and AI technologies within the Indian market. It can help companies accelerate the development of HPC use cases of AI/ML such as fraud detection, algorithmic trading and risk modelling in the financial services industry; and high resolution medical imaging, genomics and sequencing, and drug discovery in the healthcare industry. In the automotive industry, it can facilitate the development of autonomous driving, designing and manufacturing, and predictive maintenance.
NeevCloud is not just redefining India’s technological landscape; it is reshaping the future. The company’s AI SuperCloud delivers results at 10x speed and leads to a 50 per cent cost reduction, the lowest in the world for cloud GPUs. NeevCloud leverages Tier IV data centres and also focuses on reducing carbon emissions. Moreover, it sets itself apart with round-the-clock personalised human support, transparent billing practices and a robust arsenal of enterprise-grade hardware.
NeevCloud remains committed to sustainability and helping clients meet their environmental, social and governance goals. It operates its data centres using clean energy and is striving towards clean and carbon-neutral operations. NeevCloud aims to set up data centres in Mumbai, Chennai, Hyderabad and Noida, and plans to achieve 100 per cent clean energy across all of them.