Online payments solution company, PayU India, has introduced an interactive voice response (IVR) payment facility for business owners.
The IVR service will allow business owners to accept payments from customers for products and services over the telephone.
Commenting on the launch of the service, Nitin Gupta, co-founder and country head, PayU India, says, ?In addition to our ultra smart algorithms for increasing conversion rates and 1-click checkout feature, IVR payment facility will help merchants to reach the internet using population which is roughly around 150 million in India. The IVR offering opens new channels for merchant’s business growth as it helps them to tap a consumer base of more than 700 million mobile and landline phone users in India.?