Nokia has launched three new full-touch handsets under its ?Asha? series.
The three new phone models – Asha 305, Asha 306 and Asha 311 are an extension of Nokia?s existing Asha series which was first introduced in October 2011.
Mary T McDowell, Executive VP, Mobile Phones, said, ?By introducing the Asha Touch phones to the market, we are accelerating our commitment to connect the next billion consumers. These phones deliver on what young, urban people value most – a great-looking device; and an intuitive and affordable experience for connecting to the internet.?
The Asha 311 is a 3.5G capacitive touch screen handset powered by a 1 GHz processor, while the Asha 305 has dual SIM feature. Asha 306, a single SIM model, is being positioned as the most affordable Wi-Fi handset from Nokia.
Neil Mawston, Strategy Analytics Executive Director, Devices Research, Nokia, said, ?The mass-market is a competitive segment, but we believe Nokia?s upgraded Asha portfolio includes an attractive package that can enable consumers to have lower running costs, taking advantage of things like its compressed browser and a long-life battery.?
