nexGTv, India?s premier mobile TV service, has entered into an exclusive tie-up with Nokia handsets, a Subsidiary of Microsoft Mobiles Oy, to provide free PEPSI IPL 2014 streaming on select handsets.
Available on all Nokia X and Lumia devices, the promotion is expected to be a star attraction among the nation?s cricket enthusiasts. This smart phone app, dubbed as the ultimate cricket fan?s companion, is available for free download on the Windows App store and Nokia Store.
Apart from free-of-cost live coverage, the tie-up allows for users to also access match repeats, match highlights and best moments of match in the Video-on-Demand section; and this offer is valid until the end of the cricketing tournament. The app will continue to deliver premium paid-for content in terms of popular TV serials, movies and over 150 live channels.
G.D. Singh, director, DigiVive said, ?At DigiVive, we are excited about continuing our on-going relationship with Nokia through the IPL 2014 promotion. The Nokia tie-up design is based primarily on the insight that watching sports, specifically cricket, have always been very popular amongst our users. DigiVive aims to continue understanding the pulse of its audiences and deliver quality content to gratify users? mobile TV needs.?
Navdeep Manaktala, head developer experience ? Nokia India Sales Pvt. Ltd., a subsidiary of Microsoft Mobile Oy, said, ?For the past one and a half years, we have had a very symbiotic tie-up with DigiVive and are happy to further strengthen this relationship with the Pepsi IPL 2014 offer to our consumers. Fans of IPL now get to watch the matches in real time, at their convenience on Nokia Lumia and Nokia X, X+ and XL phones! ?
nextGTv bagged the official mobile live streaming rights of Pepsi IPL 2014 season, second time in a row. The app service was a hit among the users even during the previous Pepsi IPL season as it attracted huge traction during that time.
nexGTv?s mobile TV service is very popular among its users, with over 16 million downloads. On an average there are 30000 downloads each day. At present, nexGTv users have access to a plethora of features like ? replay TV, EPG guide, on screen controls, option of deleting and listing the channels as per their choice, best-in-class user interface, 24×7 customer care support call center and much more. One of its unique features is adaptive streaming which enables seamless live streaming even on 2G network.
