
IMImobile, a VAS provider, has launched a range of data services for over 2.2 million Spice Nepal subscribers in Nepal. The company has launched a catalogue of content including wallpapers, ringtones, animations, themes and games as well as information and utility services. Spice Nepal, the first private mobile operator in Nepal, launched its services under the Mero Mobile brand in 2005. The company has recently rebranded itself as Ncell.
Europe’s TeliaSonera owns a controlling stake in Spice Nepal.