Idea Cellular has launched its gold standard 3G services in the Jammu and Kashmir circle.
The operator will initially offer 3G services in Srinagar and Udhampur and will thereafter cover other major locations in the region.
Speaking on the launch, Lakshminarayana, chief operating officer, corporate, Idea Cellular, said, ?We are happy to introduce our 3G services in the Himalayan state of Jammu and Kashmir. Our strategy to expand 3G services in the rural, industrial, agricultural and educational heartlands of India has helped us become the largest 3G network in the country. We hope mobile users in Jammu and Kashmir will connect to Idea?s 3G services and avail a range of high-speed data services, and roaming facility while travelling to other parts of the country.?
With this, Idea Cellular?s national 3G footprint now covers over 1,600 towns across 20 circles.
According to Anish Roy, chief operating officer, Punjab, Jammu and Kashmir and Himachal Pradesh, Idea Cellular said, ?Idea has constantly endeavored to empower its subscribers by making mobile services available across the Himalayan state. Post the launch of Idea 3G, mobile users in the region will get an opportunity to experience high-end data services such as video conferencing, the IdeaMall application store, mobile TV, video on demand, and high-speed Internet browsing with ease and convenience of use at affordable rates. Idea has also set up an extensive customer service network to educate customers on 3G and support their requirements in the region.?
