Internet and Mobile Association of India (IAMAI) has appointed former Supreme Court (SC) judge Justice Arjan Kumar Sikri to chair the grievance redressal board (GRB) of the recently formed Digital Publisher Content Grievances Council (DPCGC).
According to the IAMAI, GRB will address content grievances pertaining to the council members’ video online streaming services. It will function as an independent body and act as the second-tier within the three-tier grievance redressal mechanism as envisioned by the Information Technology (Intermediary Guidelines and Digital Media Ethics Code) Rules, 2021. Further, it added that GRB will work towards providing independent adjudication on content grievances escalated to it. The GRB will oversee and ensure the alignment and adherence to the code of ethics by the DPCGC members, provide guidance to member entities on the code of ethics and address grievances that have not been resolved by the publisher within the stipulated period, IAMAI said.
The DPCGC currently has 14 publishers of online curated content as members, which include Amazon Prime Video, Alt Balaji, Apple, BookMyShow Stream, Eros Now, Firework TV, Hoichoi, Hungama, Lionsgate Play, MX Player, Netflix, Reeldrama, Shemaroo and Ullu.