HMD has joined hands with e-commerce platform Flipkart to bring its 2026 range of smartphones to India. Under the partnership, HMD said its first smartphone will launch on Flipkart in the coming months, with several more launches to follow.
Flipkart will serve as a key e-commerce partner for the brand, alongside other leading online and retail channels.
By making use of Flipkart’s supply chain capabilities and scale, HMD said it aims to make its upcoming devices more accessible and affordable, both in metro cities and in tier-2 and tier-3 markets.
HMD is primarily targeting the Rs 10,000 to Rs 20,000 price segment, catering to consumers looking for affordable smartphones with reliable performance and artificial intelligence-powered features.
