Excitel has partnered with PlayboxTV Platform, an over-the-top (OTT) aggregator application that provides over 350 live television channels and over 40 OTT services, enabling users to access to unlimited leisure viewing. Through this partnership, Excitel users will now get popular OTT platforms like Amazon Prime, ZEE5, and SonyLIV along with TV channels like Colors, Sony, CNBC Awaaz, NDTV India, Nickelodeon amongst others with Excitel’s 100 Mbps/3 month unlimited data plan, costing Rs 799.

The plans are applicable across all the Excitel functional cities on their 100 Mbps/3 months plan and can be availed at Rs 799 per month (excluding taxes). Customers can contact customer support to update their existing plans to suit their consumption requirements.

Commenting on the announcement, Vivek Raina, co-founder and CEO, Excitel, said, “Excitel was started with a vision that fibre internet will soon replace traditional linear TV as a main source of entertainment, and this is finally coming true. We are elated to announce our partnership with industry entertainment leader and enabler, PlayboxTV. We firmly believe that our partnership will cater to the streaming needs of both kids and adults, while also catering to different genres, making it a holistic experience of seamless streaming with blazing-fast internet.

Meanwhile, Aamir Mulani, founder and CEO, PlayboxTV, said, “We are thrilled to announce our partnership with the visionary broadband Internet Service Provider, Excitel. PlayboxTV has always aimed to create a disruption in the existing norms and provide a service that is unparalleled. The vision and determination is strengthened even more with our partnership with Excitel. We look forward to providing an impeccable experience to our customers with rich content and seamless entertainment like never seen or heard before.