Atria Convergence Technologies Limited (ACT Fibernet) has announced a strategic partnership with ‘aha’, an Indian subscription video-on-demand and over-the-top streaming service which offers content in Telugu. As part of this partnership ACT Fibernet will be offering Telugu ‘aha’ subscription to customers in Telangana and Andhra Pradesh as part of specific existing long-term plans.

All new customers subscribing to plans A-Max 1075 (Rs 1,075), A-Max 1325 opting for long term plans (6 months or more) will get access to the ‘aha’ Telugu subscription in Hyderabad. All new customers subscribing to plans above Rs 699 and opting for long term plans (6 months or more) will get access to the ‘aha’ Telugu subscription across the cities of Visakhapatnam, Nellore, Vijayawada, Eluru, Guntur, Kakinada, Rajahmundry, Tirupati and Warangal. In addition to this, all the existing customers on the aforementioned plans will get access to the ‘aha’ subscription at the time of renewal. This offer will be applicable from June 8, 2022.

Commenting on the partnership, Pranav Nehru, COO, ACT, said, “aha is premium Telugu OTT provider in India and we are happy to associate with them. Through this partnership, ACT Customers in Telengana and AP can experience the seamless streaming of their favourite Telugu movies and shows right in their homes. We understand the love our Telugu speaking customers have for their movie stars and are delighted to extend benefits of this special partnership to them.”

Meanwhile, Ajit Thakur, chief executive officer, Arha Media and Broadcasting Private Limited, said, “We strive to provide our viewers in India with endless entertainment in Telugu through aha. As a leading OTT player for local entertainment, we are excited to partner with ACT Fibernet, one of the leading and most reliable internet service providers in Andhra Pradesh and Telangana.”