Comviva has announced the launch of its next-generation digital distribution management system for channel partners, working with CelcomDigi Berhad, Malaysia’s largest mobile network operator.
Designed for its channel partner ecosystem, the solution streamlines and automates sales and distribution operations across online, direct, and indirect channels, enhancing efficiency and customer experience.
The platform consolidates multiple legacy systems into a single, resilient system that supports mission-critical business processes and cross-enterprise integrations. Integrated with over multiple enterprise systems and approximately 300+ touchpoints, the transformation enables seamless operations at scale, onboarding tens of thousands of partners, outlets, and users.
Comviva’s BlueMarble is a modular commerce, order management, customer care and partner management digital platform. It is a 5G ready, cloud-native, microservices based, open digital solution that delivers business agility by offering personalized customer experiences and journeys.
Commenting on the launch, chief executive officer, Comviva, said, “At Comviva, we are passionately committed to jointly creating a new digital future for our customers. This collaboration with CelcomDigi marks a strategic step forward in our mission to empower our clients with cutting-edge technology and unparalleled operational excellence. Our BlueMarble Retail platform is a great forward step to help telcos engage digitally with their channel partners, accelerate innovation, and provide compelling customer experience.”
