Bharti Airtel has commenced 4G trials for its existing customers in Hyderabad in Telangana and Visakhapatnam in Andhra Pradesh. According to a company release, customers across these two cities can now avail of a complimentary upgrade to Airtel 4G at 3G prices.
The company will use the trial phase as an opportunity to gather valuable feedback on the quality of its services and assimilate market insights into Airtel?s wider agenda of building a world-class 4G network infrastructure for the city, the release stated.
Announcing the beta launch, Venkatesh Vijayraghavan, CEO, Andhra Pradesh and Telangana, Bharti Airtel (India), stated that the company had made significant investments in building a robust 4G network. “We want our existing customers to be the first ones to enjoy the Airtel 4G experience and are offering them a free upgrade to Airtel 4G at the same price as 3G. We look forward to our customers’ valuable feedback towards delivering a truly world-class 4G experience for customers in both these cities”, he said.
Airtel has also announced go-to-market partnerships with Samsung and Flipkart to proliferate 4G devices and transition more and more customers to experience the fastest browsing experience. As part of this, Samsung will offer bundled Airtel 4G SIMs, along with all Samsung 4G handsets available in the Indian market. Airtel 4G offers with double data benefits are now available for Samsung’s Galaxy S6, Galaxy S6 Edge, Galaxy A7 and Galaxy A5 mobile devices. Samsung will also be looking at launching its all new Core Prime 4G mobile phone in Airtel 4G markets.
