Vodafone has made changes in its organisational structure with an aim to run its global business more effectively and efficiently.
The new structure is expected to help Vodafone to implement its consumer and enterprise plans more quickly and consistently, accelerate growth in unified communications and achieve greater efficiencies from scale.
Beginning October 1, 2013, the operator will merge its Northern and Central Europe and Southern Europe regions into one unit and will bring its Turkish operations within the Africa, Middle East and Asia-Pacific region. Philipp Humm, regional, chief executive officer, Northern and Central Europe, will take over the responsibility of regional, chief executive officer, Europe.
Vodafone has also created an expanded Group Commercial function, comprising Brand, Consumer, Unified Communications, Terminals, Customer Operations and Partner Markets. It will also encompass the recently-created Group Enterprise organisation. Paolo Bertoluzzo, currently serving as regional chief executive officer, Southern Europe, will take over the responsibility for this function in the capacity of group chief commercial and operations officer.
