Micromax Informatics has forayed into the Maldives? telecom sector. The handset maker has inked a partnership with Sense Wood Maldives and plans to launch nine handsets in this market.
The devices will be priced between 425 MVR and 4,500 MVR. The company also plans to undertake a 360 degree branding exercise and focus on store branding and merchandising in key retails and channel marketing.
