Fly Mobile, the mobile handset brand of UK based Meridian Group, announced the launch of its latest low cost mobile handset, the Fly Harmony (DS 102). Priced at Rs 1,449, the handheld offers users in-built speakers, expandable memory up to 2 GB, an in-built torch, call blacklist facility and wireless FM.

According to Prem Kumar, Chief Executive Officer, Fly Mobile, “Our products are designed keeping a typical Indian user in consideration who generally loves to compare and flaunt countless features in his phone like how high can the device go when it comes to volume. Incessant research helps us keep track of not just the requirements but aspirations of the users as well. We then incorporate the feedback into our products as features and we are able to do so without any escalation in price owing to our own design and development facilities.”?