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Vodafone partners with itel Mobile to offer bundled services

December 19, 2017

Vodafone partners with itel Mobile to of...

Vodafone India and itel Mobile have announced a strategic partnership to provide bundled service offerings. The offer provides a cash-back of Rs 2,100 by Vodafone to a customer purchasing itel A20 smartphone thus bringing its effective price down from Rs 3,690 to Rs 1,590.

To avail this exclusive offer, itel and Vodafone customers will have to purchase the Itel A20 smartphone priced at Rs 3,690 and recharge with Rs 150 or more in a calendar month for a period of 18 months. The recharge can be done either cumulatively or as a one-time recharge.  At the end of 18 months, customers will receive a cash-back of Rs 900. Upon continuing to recharge Rs 150 per month, customers can avail an additional cash-back of Rs 1,200 after another 18 months.

Further, the bundled offer can be availed up to March 31, 2018. Users will receive the cash-back in their M-Pesa wallets, allowing them to recharge, pay bills, transfer money or withdraw cash, according to their convenience. Meanwhile, itel A20 smartphone comes with 4G voice over long term evolution (VoLTE) and video over LTE (ViLTE) enabled offering, and operates on Android 7.0 Nougat. The device is supported by 1 GB RAM, 8 GB internal memory and a 1.3 GHz quad-core processor .The handset is equipped with 1,500 mAh Lithium-ion battery.

Speaking of the association, Gaurav Tikoo, Sr. VP, Marketing, Transsion India said, “At itel, we are committed to making the 4G smartphone experience accessible to the masses as well as to boost the value proposition offered by all our products. Not only are we enhancing our 4G portfolio to achieve this aim, but are also entering into major strategic tie-ups to deliver greater value in our offerings. Our partnership with Vodafone reiterates this commitment. Its superior network coverage will perfectly complement the feature-intensive A20. We are confident that the partnership will drive 4G adoption across the country by maximizing the overall value for both itel and Vodafone customers.”

Commenting on this offer, Avneesh Khosla, Associate Director – Consumer Business, Vodafone India said, “Millions of consumers in India are upgrading to smartphones to enjoy the benefits of mobile internet. We are delighted to partner with Itel to hand hold customers as they transition from feature phone to smartphone and provide a rich experience with Vodafone SuperNetTM 4G. We firmly believe that affordable handsets along with pocket friendly data prices will accelerate data adoption. The exciting cash-back offers will make this digital journey a more affordable and enriching one for our customers.”


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